Monday, 25 January 2016

The Impact of Postmodernism

As part of this essay question, I must investigate how postmodernism has had an impact on illustration specifically. I want to gather examples of how its attitudes and aesthetic traits have influenced and affected circles of illustration - whether this is regarding the form illustration now takes, or its content and messages.

Death of Postmodernism (2011), Emiliano Ponzi

PLURALISM | I suppose that this facet of postmodernism helped to eliminate creative restrictions and the perceived notions of art being 'pure'. The postmodern outlook on originality and how it was never really there almost encourages creatives to borrow, mash-up, and take influence from a wide array of sources (much like the illustration above, ironically referencing past movements, having an awareness of popular culture).

Once illustration may not have been regarded as a serious art form, whereas now it is a practice that has its place in the art world, and bears importance within popular culture (advertising, branding, film, comics, music, etc).

Could this perhaps stem from postmodernism's attitude to art? How there is no such thing as 'high art' or 'low art'. Art and design can be anything, there are no set rules.

THE MEMPHIS GROUP - INFLUENCE

The Memphis Group were an architectural and design group from Italy, that designed postmodern furniture, fabrics, and more between 1981 and 1987.

Their work was inspired by pop art and art deco, and could be characterised by angular forms, clashing colours, and garish, busy patterns. Typical of postmodernist design, it could be seen as kitschy or ugly and often divided opinions.


pattern designs (1983) by Memphis Group member, Nathalie du Pasquier

There has been a rising trend of similar imagery and designs within illustration today, that also encapsulate the bright and playful character of the Memphis Group designs that came before.

KATE MOROSS | Designer and illustrator Kate Moross also utilises colour and dense pattern in ways that echo the Memphis designs.

Kate Moross' mural for Google

Multicoloured Tribal (2009), Kate Moross
LAURA CALLAGHAN


KATE PRIOR


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